Creating People Centric Ecomobility Recreational Park giving Preference to Sustainable Transport Options (PJ-EcoMobility)

An 16-month Awareness and Action Project co-funded by UNDP/GEF SGP

PJ-EcoMobility

[ Background | Objectives | Methodology | Materials | Diary of Events ]

Introduction

Good Mobility means having reliable, safe and efficient movement of people and goods from one point to another. Unfortunately, valuable human and material resources have to be assigned by City & Town Administrators and Planners to maintain a resemblance a controlled steady flow of vehicles (cars, buses, trucks) on the roads.

Although there is some interest in EcoMobility among some urban Malaysian households, there are almost no working examples to adopt, replicate as mainstream. Even then, it should be made clear that for most Malaysians, energy efficiency, is often almost exclusively thought in terms of electricity. However, recent studies undertaken by CETDEM (including two GEF SGP Malaysia projects) show that fuel utilised for motorised vehicular transport (including cars for short distances and for single passengers) constitutes between 70-75% of the energy consumed by urban households.

Background

Greenhouse Gas emissions are growing in Malaysia due to the high energy usage in the Transport Sector. Until very recently, transport has been an overlooked (and often times, grossly under estimated) contributor to Greenhouse Gas emissions in Malaysia.

During the post-Merdeka period, and even until the 1980s, walking to school was a way of life. Owning and riding a bicycle was considered a status symbol of sorts for school-going children. Being driven to school by your parent was a luxury which few children enjoyed.

In the mid 1980s, public transport seems to have been pushed into the back seat. Coincidentally, at this juncture, the Malaysian National Car project was launched. The Federal Government instituted the consolidation of public bus companies in the Klang Valley area, while the speedy (but notoriously unsafe) pink Mini buses were taken off the roads of Kuala Lumpur.

In Malaysia, and in most developing countries, the private car is not just King of the Road, it is also King off the Road. The Federal Highway can also be described as the ‘largest car park in Malaysia’. A quick visual survey will show that a majority of vehicles are of single occupancy – just the driver with no passengers. Please try to bear in mind that each litre of fuel combusted emits about 2.5 kg of CO2. One can only imagine the amount of CO2 and other pollutants which are released during the (paradoxically named) ‘rush hour’ jams.

PJ-Ecomobility (PJ-EcoM) is a project managed by CETDEM and co-financed by SGP GEF Malaysia.

Click here for UNDP GEF SGP webpage on PJ-EcoMobility

Objectives

The primary objective of the project is to re-establish the meaning of Good Mobility by Creating People Centric Ecomobility Recreational Park giving Preference to Sustainable Transport Options. This project will raise the awareness and build capacity of various categories of urban Malaysians to assess their respective energy usage for transport in order to motivate them to reduce their use of transport to sustainable levels, thereby also lowering their greenhouse gas [GHG] emissions and their climate change carbon footprints. It is important that this message be brought to adults as well as children.

It will complement and supplement some of the work of the Ministry of Transport, as well as Ministry of Natural Resources and Environment, and to some extent, the Ministry of Energy, Water and Communications, the Sustainable Energy Development Authority (SEDA Malaysia) and the Energy Commission (ST).

The primary project location is Taman Jaya Recreational Park situated in Petaling Jaya City, Selangor (3°06′23.0″N, 101°38′57.8″E).



Location map of Taman Jaya Recreational Park

Methodology

A.1. Meetings/follow-up with stakeholders (including MBPJ) for ongoing engagement

Follow-up meetings will then be organised to facilitate discussions between the City Council (MBPJ) and the Taman Jaya Recreational Park users, Section 10, 5 & 9 residents, Businesses, etc.

B.1. Recruitment of Project Staff

Project Officer (Ms Ooi May Chen) began her duties in 2nd month of the project.

B.2. Design survey, posters, pamphlets, t-shirts

A catchy and effective theme on EcoMobility “ECOMOBILITY FOR MY COMMUNITY” has been chosen.

A survey form has been designed to assess the level of park usage by residents of surrounding housing areas and also on understanding of EcoMobility. Posters were designed and produced in Bahasa Malaysia and English. 2 sets of single A4 sheet educational pamphlets (for raising awareness and action oriented) were designed along 2 different areas covering the topic of the project. T-shirts were also designed as a walking advertisement on EcoMobility.

B.3. Printing survey, posters, banners, pamphlets, t-shirts

B.4 Survey park usage, EcoMobility awareness

A series of surveys were carried out with park users and residents of nearby housing areas to gauge the utilisation of the recreational park and the understanding of EcoMobility.

B.5 Briefings with stakeholders.

Awareness briefings on EcoMobility will be given to Taman Jaya Recreational Park users, residents, business operators and those associated to the existing public facilities.

B.6 Distribute posters, pamphlets, t-shirts etc.

The posters, pamphlets and t-shirts will be distributed to the participants during these briefings and to other interested parties and collaborating partners.

C.1 Redesign EcoMobility Recreation Park

CETDEM will work with MBPJ to redesign the current recreational part to incorporate EcoMobility features both on land and for the lake.

C.2 Landscaping the EcoMobility Recreation Park

Major landscaping will be done and handled by MBPJ.

C.3 Evaluating equipment for the park

CETDEM and MBPJ will evaluate various EcoMobility equipment. Some of the equipment we are looking into may have to be designed and manufactured from scratch.

C.4 Preparation and submission of mid-term report

CETDEM will prepare a mid-term report and submit to GEF SGP and also circulate to selected stakeholders.

C.5 Purchase and installing equipment in the park

Some vehicles can be bought off the rack, but certain concept vehicles will need to be assembled with material purchased for this purpose.

D.1Follow-up survey

Towards the end of the project, CETDEM will carry out another series of surveys to assess any changes in the utilisation of the EcoMoblity Recreational Park and any improvement in the understanding of EcoMobility.

Materials

The following are available in English and Bahasa Malaysia, unless specified:

1. Posters


Catchy and effective theme posters on EcoMobility

2. Brochures: An introduction to EcoMobility

1 sets of single sheet [printed on both sides] educational (for raising awareness) pamphlets has been designed the topic of the project. Brochure prepared in English and Bahasa Malaysia.

The pamphlet focused on transport and the need for EcoMobility.

3. T-shirt

A t-shirt was designed and printed as a ‘moving advertisement’ to promote EcoMobility.

Diary of Events









Date Event
2014
1 July Project officially Begins
July Discussions with MBPJ through PJ Green City Task Force Secretariat (MBPJ One Stop Centre / OSC)
1 Aug Project Officer (Ms Ooi May Chen) begins work in CETDEM
7 Aug Discussion with MBPJ during PJ Green City Task Force Meeting
9 Aug Discussion with Section 5 Residents Association during PJ Budget Roundtable
9 Aug Meeting with Section 5 representatives at MBPJ
10 Aug Routine Visit to Project Site (Taman Jaya Recreational Park)
10 Aug Survey of Taman Jaya Recreational Park users begins


Survey of park users
14 Aug Survey of Taman Jaya LRT Station users begins


Survey of park users
16, 17 Aug Survey of Taman Jaya Recreational Park continues
19, 21 Aug Survey of Taman Jaya LRT Station users continues
23 Aug 1st Stakeholders Meeting held at MBPJ
23, 24 Aug Survey of Taman Jaya Recreational Park continues
20 Sept 2nd Stakeholders Meeting held at MBPJ
18, 19 Oct Survey of Taman Jaya Recreational Park continues, promotion of 1st Stakeholder Awareness Briefing
25, 26 Oct Survey of Taman Jaya Recreational Park continues, promotion of 1st Stakeholder Awareness Briefing
29 Oct 1st Internal meeting with MBPJ staffs
2 Nov 1st Stakeholders Awareness Briefing held at MBPJ
8 Nov 3rd Stakeholders Meeting held at MBPJ
19 Nov 2nd Internal meeting with MBPJ staffs
20,21 Nov Participated in GEF Small Grants Programme
24 Nov Awareness Briefing for MBPJ staffs
29 Nov Participated in 16th Hari Organic
6 Dec 4th Steering Committee Meeting and Site Visit

4th Steering Committee Meeting
4th Steering Committee Meeting


Group photo at Taman Jaya Recreational Park
7 Dec 2nd Stakeholders Awareness Briefing held at MBPJ.
9 Dec Awareness Briefing for Kindergarten Operators held in Bukit Tinggi
10 Dec Interviewed by The Star Reporter
11 Dec Discussion in SGP Office (WISMA UNDP).
17 Dec Site Visit with YB Rajiv (Adun Bukit Gasing).
2015
10 Jan 5th Steering Committee Meeting
6 Feb 6th Steering Committee Meeting
11 Feb 3rd Internal meeting with MBPJ staffs
17 Feb Site visit with MBPJ staffs
5 March Participated in MBPJ CHAP GOH MEH event
20 March 7th Steering Committee Meeting
21 March Participated in 17th Hari Organic
28 March Participated in Earth Hour Event held by MBPJ
16 April Meeting with MBPJ Engineering Department
16,17,21,25,27,29 April Interim Survey of Taman Jaya park users begins
30 April Site Visit to Taman Jaya Recreational Park
3,7 May Interim Survey of Taman Jaya park users continues
15 May 8th Steering Committee Meeting
13 June 9th Steering Committee Meeting & Site Visit to Taman Jaya Recreational Park
2 July 10th Steering Committee Meeting
7 July Presentation to UM Cares
8 July Site Visit to the park
A visit to Ramakrishna Mission
9 July A visit to Marist Educare, PJX and Amcorp Mall
10 Aug PJ-EcoMobility Awareness Talk to Section 10 R.A.
12 Aug PJ-EcoMobility Publicity Booth in Amcorp Mall
15 Aug 11th Steering Committee Meeting & Site Visit to Taman Jaya Recreational Park
19 Aug PJ-EcoMobility Publicity Booth in Taman Jaya LRT Station
5 Sept PJ-EcoMobility talk in Ramakrishna Mission
9 Sept PJ-EcoMobility Publicity Booth in Amcorp Mall
12 Sept Site Visit & PJ-EcoMobility to Section 5 R.A.
14 Sept PJ-EcoMobility Talk to SMK Subang
23 Sept PJ-EcoMobility Publicity in Taman Jaya LRT Station
29 Sept 12th Steering Committee Meeting
7 Oct PJ-EcoMobility Publicity Booth in Amcorp Mall
17-18 Oct PJ-EcoMobility Publicity Booth in EcoFlim Festival
21 Oct PJ-EcoMobility Publicity Booth in Taman Jaya LRT Station
28 Oct Site Visit in Taman Jaya Recreational Park

12 Nov 13th Steering Committee Meeting & Site Visit
13 Nov PJ-EcoMobility Talk in Saito College
17 Nov PJ-EcoMobility Talk in Malaysian Institute of Baking
18 Nov PJ-EcoMobility Publicity Booth in Amcorp Mall
19 Nov PJ-EcoMobility Publicity Booth in Asia Jaya LRT
16 Dec PJ-EcoMobility Publicity Booth in Amcorp Mall
17 Dec 14th Steering Committee Meeting
2016
18 Jan PJ-EcoMobility Exhibition in Asia Jaya LRT
20 Jan PJ-EcoMobility Exhibition in Amcorp Mall
27 Jan PJ-EcoMobility Exhibition in Taman Jaya LRT
28 Jan 15th SCM and Site Visit
3 Feb PJ-EcoMobility Exhibition in Asia Jaya LRT
4 Feb Meeting with SGP, Site Visit and 16th SCM

16 Feb PJ-EcoMobility Exhibition in Taman Jaya LRT
2 March Visit to newly open Petaling Jaya Museum at the park
3 March PJ-EcoMobility Exhibition in Amcorp Mall
10 March 17th Steering Committee Meeting
15 March PJ-EcoMobility Exhibition in Amcorp Mall
19 March PJ-EcoMobility Exhibition at Earth Hour Event
24 March PJ-EcoMobility Exhibition in Asia Jaya LRT Station
28 March Meeting with MBPJ
31 March PJ-EcoMobility Exhibition in Taman Jaya LRT Station
9 April Exhibition at lauching of PJ’s Museum opening
16 April Exhibition at Women Empowerment
19 April Internal Meeting with MBPJ
29 April 18th Steering Committee Meeting
10;12;17;18 May Exhibition at University, Taman Jaya & Asia Jaya LRT Stations
21 May PJ-EcoMobility Conference
13; 15; 17; 20; 21; 24; 27;29 & 30 June PJ-EcoMobility Exhibitions at LRT Stations
26 June PJ-EcoMobility Awareness Briefing at Petaling Jaya’s Museum
21; 25 & 28 July PJ-EcoMobility Exhibitions at LRT Stations
1; 3; 8; 10; 15; 17; 22 & 24 August PJ-EcoMobility Exhibitions at LRT Stations
1 & 24 August Internal meeting with MBPJ
3 August 19th Steering Committee Meeting
12 August PJ-EcoMobility Workshop at D’ Happy Club
Discussion within the group on PJ-EcoMobility questions
Discussion within the group on PJ-EcoMobility questions

Group photo
Group photo
17 August PJ-EcoMobility Talk with standard 4 & 5 students in Sekolah Kebangsaan Methodist, PJ
7 September Workshop at Maz International School, PJ Campus
9 September Workshop at Maz International School, Shah Alam Campus
27 September 20 SCM cum site visit
28 September Workshop at Council of Churches, Malaysia
2;6;13;14;19;20;27;30 August PJ-EcoMobility Exhibitions at LRT Stations
5 October Introduction of PJ-EcoMobility Project at Green Transport Conference organised by WWF
22 October Workshop at St Paul’s Anglican Church
18;19;21;25;26 October PJ-EcoMobility Exhibitions at LRT Stations
16 November Workshop at Kairos Resource
9;10;14;16;22;24;28 November PJ-EcoMobility Exhibitions at LRT Stations
3 December PJ-EcoMobility Treasure Hunt
14;15;16;19;20;21;22;23 December PJ-EcoMobility Exhibitions at LRT Stations

In the News

i) BFM 89.9
TRAVELING GREEN EVEN WHEN YOU’RE RED HOT

ii) The Star Newspaper
Walk, cycle or take the train

iii) Sin Chew Newspaper
打造首個生態移動公園‧靈再也公園明年變身

再也公園變身生態移動公園‧5年內打造低碳城市

iv) Selangor Kini
Projek PJ-Ecomobility ke arah bandaraya berkarbon rendah


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